Mass Media in Politics

How has media changed politics?


  • Investigative Journalism - reporting that attempts to unearth political scandal.
  • Media has contributed to public negativity about politics.
  • Focuses more on controversy of political issues.
  • Image has become increasingly relevant.
  • Personal life and constant professionalism can influence election results.
  • Political issues seem less important then they used to be. Public persuasion and ability to appeal to the public are more important.

Private control of media

The majority of political media in the U.S. is under private ownership. 
Media conglomerates have formed that own large numbers of subsidiaries in TV, radio, publishing, movies, and the Internet.

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